About Us

Paperwhite is a unique stationery boutique located on Kentucky Street in Petaluma’s historic downtown.   Our storefront, designed in the tradition of a lively, old-world atelier and set in a turn-of-the-century downtown area, draws shoppers from around the Wine Country and Bay Area.  

Paperwhite offers a captivating assortment of exquisite papers, unique gifts, stationery, cards, journals, writing accessories, and other fabulous finds.  Paperwhite also offers a wide range of custom printing services to meet your needs for life’s special events. 

Paperwhite has been in the business of documenting special events and memories for special clients since 2008. We continue to offer custom printing services (including the lost art of Letterpress) for all occasions, design preferences, and budgets. We pride ourselves in finding the perfect fit for our customers. Our Paperwhite storefront opened in March of 2008 and includes a great selection of stationery and gifts for loved ones, including those hard-to-buy-for friends. Stop by our store in Petaluma or shop our » online store.

Sandy Jones, owner of Paperwhite, brings over 20 years of business, finance and operations experience combined with eight years in retail and small business ownership. Sandy’s creative side enjoys the hands-on opportunity to offer a personalized design for her customer’s printing needs, in addition to offering a wide assortment of merchandise and papers for customers to choose from.

Lisa Kasch, Store Manager for Paperwhite brings over 20 years of retail management experience, a passion for exceptional quality printing services, personalized customer relations, and a genuine enthusiasm for exquisite papers and stationery. Lisa also brings to the business her exceptional customer service skills and custom printing knowledge.  Lisa is also the talent behind our beautiful window and retail displays!  Lisa’s talent and creativity is widely acknowledged by local Petaluma residents and visitors from near and far.  See our photo gallery to marvel at her work.

Jennie Yates, Assistant Manager is an artist and designer with an MFA from California State University, Chico and a BA in Studio Art from Carleton College.  Jennie’s flair for art and design is a natural fit with Paperwhite’s graphic design and custom printing services.  Her previous retail and display experience, strong technical skills, communication and social media experience perfectly round out the Paperwhite team! 

As a team, Lisa, Jennie and Sandy are creatively defining the custom invitation needs for its customers and are working together to build a wide and unique selection of products and services. Keep checking in to see all of our new projects take shape!